9.9.09

Brewed to stand the test of time

So goes the new Smithwicks tagline which I've helpfully chopped off.

You can't really argue with it though. Consistently now, for generations, Smithwicks have been brewing beer that hardly anyone drinks and, when they do, they instantly recall why they don't. It's utterly risible stuff and the continuing success of Guinness is, in no little part, due to the elongated run of abject awfulness from its red-headed (er, bodied) step-child.

But look here now! There may have been a mistake. If the above picture is to be believed Smithwicks is not actually a beer at all (no surprise there). In actual fact it's a wine. That's why it's in a wine bottle.

I suggest you rush out now and buy a few cases. To lay down in your cellar. Leave them down there. At least until you die.

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